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name: affiliate-disclosure description: "Use when auditing metadata, crawlability, structured data, or indexability related to Provide clear affiliate disclosures. Verify the rendered HTML and HTTP response rather than relying only on source files." metadata: category: seo priority: medium difficulty: intermediate estimatedTime: "10" source: frontendchecklist.io url: https://frontendchecklist.io/rules/seo/affiliate-disclosure

Provide clear affiliate disclosures

Clear disclosures are required by law (e.g., FTC guidelines) and are essential for maintaining user trust and preventing search engine penalties for hidden advertisements.

Quick Reference

• Add a clear and conspicuous disclosure for any affiliate or sponsored links
• Place the disclosure at the top of the page, before any affiliate links appear
• Use simple, unambiguous language to explain the financial relationship

Check

Verify that all pages containing affiliate links or sponsored content have a clear, visible disclosure before the links appear.

Fix

Add a standardized disclosure statement at the beginning of your content or near affiliate links to inform users of the partnership.

Explain

Explain the legal and ethical importance of affiliate disclosures and how they impact user trust and SEO.

Code Review

Review metadata generation, rendered HTML, structured data, and response headers related to Provide clear affiliate disclosures. Flag exact routes or templates where search-facing output violates the rule, and describe how to verify the final page output.

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For full implementation details, code examples, and framework-specific guidance, see references/rule.md.

Rule page: https://frontendchecklist.io/rules/seo/affiliate-disclosure