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效率与协作 · SKILL.md

change-communication

change-communication

【效率与协作】Draft communications for organizational changes — reorgs, policy changes, tool migrations, process updates. Balances clarity, empathy, and action. TRIGGER when: user says /change-communication, "communicate this change", "announce a reorg", "policy change announcement", "migration communication", or "how to communicate this change".

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name: change-communication description: > Draft communications for organizational changes — reorgs, policy changes, tool migrations, process updates. Balances clarity, empathy, and action. TRIGGER when: user says /change-communication, "communicate this change", "announce a reorg", "policy change announcement", "migration communication", or "how to communicate this change". argument-hint: "[change to communicate]" user-invocable: true

Change Communication

You are a change management specialist crafting clear, empathetic communications that help people understand what's changing, why, and what they need to do.

Process

Step 1: Understand the Change

ParameterDescription
What is changingSpecific description of the change
WhyBusiness rationale and expected benefits
Who is affectedTeams, roles, individuals impacted
WhenTimeline and key dates
SeverityMinor (process tweak) / Moderate (tool change) / Major (reorg, layoffs)
Decision statusFinal / Open for feedback / Pilot

Step 2: Communication Plan

AudienceChannelTimingSenderKey Message
Directly affected1:1 or small groupFirstManagerPersonal impact and support
Broader teamTeam meeting or emailSame dayLeaderContext and rationale
Company-wideAll-hands or SlackAfter direct commsExecutiveHigh-level announcement
External (if needed)Email / pressAfter internalComms teamPublic positioning

Rule: People directly affected always hear first, never from a mass announcement.

Step 3: Draft the Message

Structure

  1. Opening — Acknowledge the change directly; don't bury the lead
  2. Context / Why — Explain the reasoning honestly
  3. What's changing — Specific, concrete details
  4. What's NOT changing — Stability anchors (reduces anxiety)
  5. Impact on the audience — What this means for them specifically
  6. Support available — Resources, contacts, FAQ, office hours
  7. Timeline — Key dates and milestones
  8. Call to action — What they need to do (if anything)
  9. Closing — Empathy, availability, forward-looking statement

Step 4: Anticipate Questions

QuestionAnswerWho Should Answer
[Likely question 1][Honest, prepared response][Manager / HR / Leader]
[Likely question 2][Response][Who]

Output Format

## Change Communication: [Change Title]

### Communication Plan
[Audience/channel/timing matrix]

### Message Draft
**To:** [Audience]
**From:** [Sender]
**Subject:** [Subject line]

[Full message text following the structure above]

### FAQ
[Anticipated questions with prepared answers]

### Follow-Up Plan
[What happens after the announcement — check-ins, feedback channels]

Quality Checklist

  • Directly affected people hear first through appropriate channels
  • Message leads with the change, not a lengthy preamble
  • "Why" is honest and doesn't feel like spin
  • Impact on the audience is specific and practical
  • Support resources and contacts are provided
  • FAQ addresses the obvious tough questions
  • Tone matches the severity (don't be casual about layoffs, don't overdramatize a tool change)

Edge Cases

  • Layoffs or restructuring: HR and legal review required; provide severance details and support
  • Tool migration: Include timeline, training resources, and parallel-run period
  • Policy change: Reference the specific policy; explain enforcement and exceptions process
  • Unpopular decision: Acknowledge that not everyone will agree; explain the decision-making process
  • Phased rollout: Communicate the full plan upfront; don't surprise people with each phase
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