name: deck-guizang-editorial
en_name: "Write an Annual Marketing Plan like a World-Class CMO"
zh_name: "像世界级 CMO 一样写年度营销计划"
description: |
OpenDesign's FY26 marketing plan: brand-to-pipeline — audience, offer, channel mix, and the launch calendar that ties creative to growth. Built as a decision-grade marketing & GTM deck for CMO, growth lead, founder.
en_description: |
OpenDesign's FY26 marketing plan: brand-to-pipeline — audience, offer, channel mix, and the launch calendar that ties creative to growth. Built as a decision-grade marketing & GTM deck for CMO, growth lead, founder.
zh_description: |
像世界级 CMO 一样写年度营销计划——一份可商业交付的市场增长 Deck，围绕真实主题、证据链与决策目标组织。
tags:
- "marketing-gtm"
- "annual-marketing-plan"
- "marketing"
- "launch"
- "campaign"
- "pipeline"
- "decision-deck"
- "commercial-slide-agent"
- "deck-guizang-editorial"
triggers:
- "annual-marketing-plan"
- "marketing-gtm"
- "Write an Annual Marketing Plan like a World-Class CMO"
- "像世界级 CMO 一样写年度营销计划"
- "launch"
- "campaign"
- "pipeline"
- "html deck"
- "html slides"
emoji: "🖋️"
category: slides
scenario: marketing
aspect_hint: "16:9 横向翻页"
featured: 49
recommended: 1
example_id: sample-guizang-editorial
example_name: "归藏编辑墨水 · 章节封页"
example_format: markdown
example_tagline: "墨水经典调色板 + 衬线 display"
example_desc: "L02 Act Divider 章节封页 + L03 Big Numbers Grid 数据格, 纸感印刷"
example_source_url: "https://github.com/op7418/guizang-ppt-skill"
example_source_label: "op7418/guizang-ppt-skill"
od:
mode: deck
surface: web
featured: 0.01
upstream: "https://github.com/nexu-io/html-anything"
preview:
type: html
entry: index.html
reload: debounce-100
design_system:
requires: false
example_prompt_i18n:
zh-CN: "用「归藏编辑墨水 Deck」模板把我的内容做成一套「电子杂志 × 电子墨水; 10 个版面 + 5 套调色板 (墨水/靛蓝瓷/森林墨/牛皮纸/沙丘)」。保持模板的视觉签名，使用真实内容和数据，避免 lorem ipsum 和占位图片。"
category: "marketing-gtm"
scenario: "marketing"
example_prompt: "Create "Write an Annual Marketing Plan like a World-Class CMO" as a decision-grade Marketing & GTM deck in this template's own visual system. Subject: OpenDesign's FY26 marketing plan: brand-to-pipeline — audience, offer, channel mix, and the launch calendar that ties creative to growth. Audience: CMO, growth lead, founder. First ask only for missing essentials: audience, decision target, source-of-truth materials, deadline, and must-keep numbers. Then produce the slide plan, written slides, visual direction, speaker-ready structure, and a critic pass against this rubric: can the plan connect creative choices to measurable growth."
【模板: 归藏编辑墨水 Deck (Editorial × E-Ink)】
【意图】叙事、观点、分享、个人风格表达。墨纸印刷感, 不要科技感。Inspired by op7418/guizang-ppt-skill Style A。
【调色板 — 5 选 1, 严禁改 hex、严禁混用】
- 🖋 墨水经典 Monocle — ink
#0a0a0b, paper #f1efea, paper-tint #e8e5de, ink-tint #18181a. 默认 / 通用商业 / 科技。
- 🌊 靛蓝瓷 Indigo Porcelain — ink
#0a1f3d, paper #f1f3f5, paper-tint #e4e8ec, ink-tint #152a4a. 科技 / 研究 / 数据。
- 🌿 森林墨 Forest Ink — ink
#1a2e1f, paper #f5f1e8, paper-tint #ece7da, ink-tint #253d2c. 自然 / 可持续 / 文化。
- 🍂 牛皮纸 Kraft Paper — ink
#2a1e13, paper #eedfc7, paper-tint #e0d0b6, ink-tint #3a2a1d. 怀旧 / 人文 / 文学。
- 🌙 沙丘 Dune — ink
#1f1a14, paper #f0e6d2, paper-tint #e3d7bf, ink-tint #2d2620. 艺术 / 设计 / 时尚。
【布局 — 10 个磁带式版式池, 可复用; 数量由【用户内容】决定, 完整覆盖每个要点; 短内容 6-12 张起步, 长内容应更多 (同一版式可在不同章节重复使用)】
- L01 Hero Cover — 居中大字 hero typography + kicker + subtitle + lead paragraph + 底部元数据 row。
- L02 Act Divider — kicker + 8.5-10vw 巨大 headline + 一句引言; 章节切换可反色 (ink ↔ paper)。
- L03 Big Numbers Grid — 3×2 数据卡 (label / 大数字 / 注释)。
- L04 Quote + Image — 左 kicker + headline + body + callout; 右 16:10 图 (基线对齐 baseline 不是 top)。
- L05 Image Grid — 3×2 或 3×1 等高图网格 (26vh 或 22vh); 严格统一高度。
- L06 Pipeline / Flow — 横向编号步骤组, 每步: №X + 标题 + 描述; 支持键盘逐步推进。
- L07 Hero Question — 7vw 全屏单一问句, 按语义断行, 周围极简。
- L08 Big Quote — 5.8vw 巨大衬线引文 + 英文翻译 + 署名 + 日期。
- L09 Before / After — 1:1 split; 左列 opacity .55 (旧/before); 右列 full brightness (新/after)。
- L10 Mixed Media — 8:4 比例; 左大段文字 (kicker / headline / body / callout) + 右 3:4 竖图作辅助。
【设计细节】
- 严禁: 渐变 / drop-shadow / 圆角 / 圆形装饰 / blur / SVG 图标库 / emoji 装饰。
- 字体: Display 用
Playfair Display (英) / Noto Serif SC (中); Body 用 Inter / Noto Sans SC; 编号 / 数字偶尔可用 italic 衬线。
- 杂志感细节: kicker 用 11px uppercase letterspacing 0.12em; folio 右下角
01 / 12; 顶部细 hairline rule + 期刊 logo / topic。
- 不许: 数据捏造、Lorem ipsum、占位图片 URL。所有图请用纯 CSS / SVG 内联描绘 (色块 + 简笔)。
- 键盘 ← / → 切换; hash 同步; 单文件 HTML。