remotion

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name: remotion version: 4.2.0 description: Remotion video creation in React - dynamic concept catalog for video briefs, cold audience optimization, and technical best practices metadata: tags: remotion, video, react, animation, composition, programmatic-video

When to Use

Use this skill when:

• Creating a new Remotion video from scratch
• Generating video brief variants for a content asset
• Modifying an existing Remotion composition
• Debugging Remotion animation or rendering issues
• Working with any Remotion-specific APIs or components
• Showing a real website, tool or product UI in a video (use rules/site-ui-from-code.md)

Video Creation Process

When creating a new Remotion video, follow this 8-step process. Step 2 selects 3-5 concepts from the catalog based on the brief and cold audience optimization. Steps 4 and 5 are approval gates. Do not write code until both are approved.

For the full process document with templates and decision matrices, read references/video-creation-process.md.

Step 0: Brand Identification

Before any creative work, identify the brand. Ask the user: "What brand is this video for?"

If the brand is MIA, use the MIA theme below. No further brand questions needed.

If the brand is not listed, ask the user to provide a brand website URL or brand guidelines. Extract: background color, primary accent, secondary accent, text colors, font family, and theme (light/dark). If no guidelines exist, ask for at minimum: primary color, background color, and font preference.

Step 1: Creative Brief

Gather and lock before any creative work:

Purpose: [Why this video exists]
Audience: [Who is watching]
Core message: [One sentence]
Content type: [blog-post, case-study, webinar, podcast, lead-magnet, product-update, tool-launch, industry-report, event-recap, client-testimonial, playbook, template, ai-demo, custom-gpt]
Channels: [Where it will be distributed]
CTA: [What the viewer should do next]
Source assets: [Files, components, or URLs to reference]
Tone: [Descriptive words for the feel]
Brand: [Brand name from Step 0]

Step 2: Concept Selection (3-5 Recommended Concepts)

After locking the creative brief, analyze it to select the best video concepts for this specific use case. Do not present a fixed set of variants. Draw from the concept catalog in references/concept-catalog.md.

The catalog contains 18 primary concepts, 8 visual style modifiers, and 5 cold audience hook patterns. Read it before generating recommendations.

Selection Process

1. Score concepts against the brief. For each concept in the catalog, evaluate:

   • Does the concept's "Best For" match the content type?
   • Can the core message land in 15-30 seconds with this structure?
   • Does the concept work at the target duration and dimensions?
   • Does the brief provide the data/visuals this concept needs?

2. Apply the cold audience filter. For each scored concept, evaluate:

   • Can a viewer with ZERO prior context understand the value in the first 3 seconds?
   • Does the concept create scroll-stopping visual motion in the opening beat?
   • Does the concept avoid requiring prior knowledge of the brand, product, or problem space?
   • If the concept naturally front-loads a result or data point (metric-counter, animated-infographic, before-after), it is inherently stronger for cold audiences than narrative concepts that need setup time.

3. Select a hook pattern. For each recommended concept, pair it with a hook pattern from the catalog:

   • Content with data → result-first
   • Product launches and tools → pattern-interrupt
   • Thought leadership and education → curiosity-gap
   • Trust-building content → social-proof-hook
   • Competitive and pricing content → loss-aversion

4. Present 3-5 recommended concepts as one-page briefs. For each:

   • Concept name (from the catalog) and one-sentence description
   • Why it fits this brief (1-2 sentences referencing the specific content and audience)
   • Recommended hook pattern and opening beat description
   • Scene-by-scene table (from the catalog template, customized for this content)
   • Optional visual style modifier if one enhances the concept

5. Rank the recommendations. Mark the top recommendation and explain why.

6. User selects one (or a hybrid of two). Lock the selected concept before proceeding to Step 3.

Cold Audience Optimization Rules

These rules apply to all concept recommendations and override content-type defaults when they conflict:

• Default assumption: cold audience. Unless the brief explicitly states the audience is warm (retargeting, existing users, newsletter subscribers), assume zero brand awareness.
• First scene requirements for cold audiences:
  1. A visual pattern interrupt (motion, color contrast, or scale change)
  2. Text that names a problem or result the viewer recognizes WITHOUT knowing the brand
  3. No brand identification in scene 1 (save brand card for scene 2 or later)
• Hook pattern restrictions for cold audiences: Use pattern-interrupt, result-first, or loss-aversion. Avoid curiosity-gap unless the stat/claim is universally relatable without brand context.
• Concept flexibility: If no concept in the catalog fits the brief well for a cold audience, create a hybrid or adapt an existing concept. The catalog is a starting library, not a constraint.

Step 3: Format and Specs

Resolve from the brief and selected variant using the format decision matrix:

Channel	Dimensions	Duration
LinkedIn/Instagram feed	1080x1080	15-30s
Website/presentation	1920x1080	15-60s
Reels/TikTok/Stories	1080x1920	15-60s
Email (GIF)	600x600 or 800x450	5-10s

Default FPS: 30. Only use 60 if smooth motion is critical.

Dimensions: [width]x[height]
Duration: [X] seconds ([X * fps] frames)
FPS: 30
Composition ID: [PascalCase]
Loop: [yes/no]
Output formats: [mp4, gif, webm]
Selected concept: [concept-id from catalog, or hybrid]

Step 4: Scene Breakdown (APPROVAL GATE)

Define every scene before writing code. Use the selected variant's scene template as the starting structure, then customize for the specific content.

Present the scene table for approval.

Scene table format:

#	Name	Time	Copy	Animation	Purpose
1	Hook	0-3s	Exact text	Motion description	Why it exists

Timing guidelines:

Duration	Scene Count	Avg Per Scene
10s	3-4	2.5-3.3s
15s	4-6	2.5-3.75s
30s	8-12	2.5-3.75s
60s	12-20	3-5s

Lock copy, timing, and narrative structure before proceeding.

Step 5: Visual Design (APPROVAL GATE)

Lock before implementation:

Color palette (minimum required roles):

• Background, Primary accent, Secondary accent
• Text primary, Text secondary, Text tertiary
• Border/divider

Brand theme preset (MIA only, skip color questions):

Brand	Background	Primary Accent	Secondary Accent	Text Primary	Text Muted	Font	Theme
MIA	#F7F4FA / #1c1422 (dark)	#F1DE71 (Yellow)	#7184F1 (Purple)	#1c1422 / #f7f4fa (dark)	rgba(28,20,34,0.62)	system-ui, -apple-system, Segoe UI	Light

MIA accent palette: Blue #71C4F1, Purple #7184F1, Pink #F171C4, Green #71F19E

Custom brands: Colors come from the product's own screens or the brand kit, never from guesses. Define them from the brand website or guidelines provided in Step 0. Fill the same roles: background, primary accent, secondary accent, text primary, text muted, font, theme.

Typography: Font family, weight hierarchy, sizes at target resolution.

Animation style: Spring (bouncy/smooth/snappy), linear, or ease-based. Pick a dominant style.

Source of truth: If matching an existing design, reference the source file.

Step 6: Architecture Decision

Agent resolves this based on scene complexity:

Condition	Approach
Under 15 scenes	Single file
15+ scenes or reusable parts	Multi-file with scenes/ directory
Shared elements across scenes	Persistent layer with opacity envelope

Always use a centralized timing constant (const T = { ... }).

When a scene shows a real site, tool or product UI, build it from the site's own code, never redrawn by hand. Follow rules/site-ui-from-code.md: import the components for a React product, or capture and rebuild a plain HTML site with the site motion kit. Every result on screen must be a real output.

Step 7: Implementation

Write code against locked decisions. All animation must follow Remotion rules (see Technical Reference below).

Step 8: Output Documentation

Generate a reference doc covering: specs, selected variant, preview/render commands, scene breakdown, color palette, timing config, architecture notes, iteration guide.

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Technical Reference

Read individual rule files for API details and code examples.

Core Animation and Timing

• rules/animations.md - Animation fundamentals. All motion via useCurrentFrame(). No CSS transitions
• rules/timing.md - interpolate(), spring(), easing functions, spring configs
• rules/sequencing.md - <Sequence> and <Series> for timing, delay, and duration control
• rules/trimming.md - Trim beginnings (negative from) and ends (durationInFrames)
• rules/transitions.md - <TransitionSeries> with fade, slide, wipe, flip, clockWipe

Media

• rules/assets.md - staticFile() for public folder assets
• rules/videos.md - <Video> with trimming, volume, speed, looping, pitch
• rules/audio.md - <Audio> with trimming, volume, speed, pitch
• rules/images.md - <Img> component (ensures load before render)
• rules/gifs.md - <AnimatedImage> for GIF/APNG/AVIF/WebP
• rules/fonts.md - Google Fonts via @remotion/google-fonts, local fonts via @remotion/fonts

Text and Captions

• rules/text-animations.md - Typewriter, word highlighting patterns
• rules/measuring-text.md - measureText(), fitText(), fillTextBox()
• rules/display-captions.md - TikTok-style captions, word-by-word highlighting
• rules/import-srt-captions.md - Parse .srt files with parseSrt()
• rules/transcribe-captions.md - Whisper.cpp, Whisper Web, OpenAI API

Composition and Metadata

• rules/compositions.md - <Composition>, <Still>, <Folder>, defaultProps
• rules/calculate-metadata.md - Dynamic duration, dimensions, and props

Advanced

• rules/3d.md - <ThreeCanvas> with React Three Fiber
• rules/charts.md - SVG/D3.js charts animated via useCurrentFrame()
• rules/lottie.md - <Lottie> component with @remotion/lottie
• rules/tailwind.md - TailwindCSS (no transition-* or animate-* classes)
• rules/site-ui-from-code.md - Real site and tool UI built from the site's own HTML and CSS, with real outputs (site motion kit)

Media Utilities (Mediabunny)

• rules/extract-frames.md - Extract video frames at timestamps
• rules/can-decode.md - Check video/audio decodability
• rules/get-video-duration.md - Video duration in seconds
• rules/get-video-dimensions.md - Video width and height
• rules/get-audio-duration.md - Audio duration in seconds

Layout

• rules/measuring-dom-nodes.md - useCurrentScale() for accurate measurements

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References

• references/concept-catalog.md - Concept catalog with 18 primary concepts, 8 visual style modifiers, 5 cold audience hook patterns, selection criteria, and content-type affinity matrix
• references/video-creation-process.md - Full process document with templates, decision matrices, and detailed guidance

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Hard Rules

These apply to all Remotion code. Violations will produce incorrect output.

1. All animation driven by useCurrentFrame(). No CSS transitions, no Tailwind animate-* or transition-* classes, no React Three Fiber useFrame()
2. Use Remotion components (<Img>, <Video>, <Audio>) not native HTML elements
3. Use staticFile() for all assets in the public/ folder
4. Time in seconds: multiply by fps from useVideoConfig() to get frames
5. No third-party animation libraries driving motion (disable their animations, use useCurrentFrame() instead)
6. Every concept must be self-explanatory. A viewer scrolling with zero context should understand the value from the video alone. No scene should depend on external knowledge. Copy must carry the full message independently. Always assume a cold audience unless the brief says otherwise.

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Production Rules

These govern any voiced or reference-matched video. Follow the full launch-video and recording-edit workflow if one is provided.

1. Voice track first. Record or generate the voice before building scenes: Google Cloud Text-to-Speech Studio voices, paid ElevenLabs, or a recording of the presenter. Scene timing follows the voice, not the other way round.
2. Word-timed captions from Whisper. Transcribe the voice track to a words.json (see rules/transcribe-captions.md and rules/display-captions.md) and time every caption word by word. The caption style copies the reference video. These safety rules always apply on top: never place captions over a face, and keep the bottom fifth of a 9:16 frame empty.
3. Music ducked under voice. Music sits well under the voice and drops further whenever the voice speaks.
4. Sound effects on cuts. Each hard cut and key on-screen change gets a sound effect.
5. No fade transitions unless the reference uses them. Match the reference's cut and transition style.
6. Loudness about -16 LUFS for the final mix.
7. Colors from the product screens or the brand kit. This is a hard rule. Never invent a palette.
8. Style template pattern. Measure a reference once (cut rhythm, caption look, motion, sound placement) and write it as a style spec. Turn that spec into a reusable composition with the values as props, so the next video in the same style is a new script and new screens in the same composition.