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file-trademark

file-trademark

Trademark filing procedures covering EUIPO (EU), USPTO (US), and WIPO Madrid Protocol (international). Walks through pre-filing conflict checks, Nice classification, descriptiveness assessment, mark type decisions, filing basis strategy, office-specific e-filing procedures, Madrid Protocol extension, post- filing monitoring, and open-source trademark policy…

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GitHub

name: file-trademark locale: caveman-ultra source_locale: en source_commit: 82c77053 fence_basis_commit: 82c77053 translator: "Julius Brussee homage — caveman" translation_date: "2026-04-24" description: > Trademark filing procedures covering EUIPO (EU), USPTO (US), and WIPO Madrid Protocol (international). Walks through pre-filing conflict checks, Nice classification, descriptiveness assessment, mark type decisions, filing basis strategy, office-specific e-filing procedures, Madrid Protocol extension, post- filing monitoring, and open-source trademark policy drafting. Use after running screen-trademark to confirm the mark is clear, when ready to secure trademark rights in one or more jurisdictions. license: MIT allowed-tools: Read Grep Glob WebFetch WebSearch metadata: author: Philipp Thoss version: "1.0" domain: intellectual-property complexity: advanced language: natural tags: intellectual-property, trademark, filing, euipo, uspto, madrid-protocol

File Trademark

File trademark app EUIPO (EU), USPTO (US), or WIPO Madrid (intl). Covers filing — pre-filing verify → post-registration monitoring + open-source policy. Assumes conflict screening done via screen-trademark.

Use When

  • Ready to file after conflict screening clear
  • Choose between EU/US/intl strategies
  • File EU + claim priority for US
  • Extend national mark intl via Madrid
  • Draft open-source trademark policy post-registration
  • Respond to office actions/opposition during exam

In

  • Required: Mark (word, logo, combined)
  • Required: Goods + services description
  • Required: Target jurisdictions (EU, US, intl, combo)
  • Required: Applicant name + address
  • Optional: Screen-trademark results
  • Optional: Logo files (figurative/combined)
  • Optional: Priority claim (earlier filing, w/in 6mo)
  • Optional: Proof of use in commerce (USPTO 1(a))
  • Optional: Open-source project context (Step 10)

Filing Cost Reference

OfficeBase FeePer ClassNotes
EUIPO850 EUR+50 EUR (2nd), +150 EUR (3rd+)SME Fund: 75% rebate
USPTO (TEAS Plus)$250per classForeign applicants need US attorney
USPTO (TEAS Standard)$350per classMore flexible goods description
Madrid Protocol653 CHFvaries by countryDepends on base mark for 5 years

Do

Step 1: Pre-Filing Checks

Verify clear before invest fees.

  1. Confirm screen-trademark ran:
    • Review conflict report identical/similar marks
    • All target jurisdictions covered
    • Recent (ideally ≤30 days)
  2. Final checks vs official DBs:
    • EUIPO TMview: EU member state registers
    • WIPO Global Brand Database: Intl registrations
    • USPTO TESS: US federal (use: "mark text"[BI])
    • DPMAregister: German national (if EU, largest market)
  3. Verify domain + social handles:
    • Domain reinforces distinctiveness
    • Matching handles reduce confusion
  4. Document as Pre-Filing Clearance Record

→ No blocking marks in targets. Record documents diligence + supports opposition defense.

If err: conflicts → severity: identical mark + identical goods → don't file. Similar + related → legal counsel on confusion likelihood. Limited to 1 jurisdiction → file only clear ones.

Step 2: Nice Classification

Identify correct goods/services classes.

  1. Consult TMclass (tmclass.tmdn.org):
    • Enter goods/services
    • Suggests harmonized terms accepted by most offices
    • Pre-approved terms → reduce exam delays
  2. Common classes tech/software:
    • Class 9: Downloadable software, mobile apps, hardware
    • Class 35: Advertising, business mgmt, SaaS admin
    • Class 42: SaaS, cloud, software dev services
    • Class 38: Telecom, online platforms, messaging
  3. Draft description:
    • Specific enough for actual use, broad enough for expansion
    • TEAS Plus (USPTO) → ID Manual pre-approved
    • EUIPO → TMclass harmonized directly
  4. Balance cost vs coverage:
    • Each class adds fees
    • File where use or intend to use
    • Overly broad w/o use → challenged (esp US)

→ Finalized list Nice classes w/ specific pre-approved descriptions. Matches actual use.

If err: no TMclass match → Nice Classification explanatory notes (WIPO). Ambiguous goods span classes → file all relevant.

Step 3: Descriptiveness

Evaluate registrable or faces objections.

  1. Abercrombie spectrum (US standard):
    • Generic: Common name ("Computer" for computers) — never registrable
    • Descriptive: Directly describes ("QuickBooks") — only w/ secondary meaning
    • Suggestive: Suggests not describes ("Netflix") — registrable w/o
    • Arbitrary: Real word unrelated context ("Apple" for electronics) — strong
    • Fanciful: Invented ("Xerox") — strongest
  2. EUTMR absolute grounds (Art 7(1)):
    • Art 7(1)(b): Devoid distinctive character
    • Art 7(1)(c): Descriptive of characteristics
    • Art 7(1)(d): Customary in trade
  3. Borderline descriptive:
    • Evidence of acquired distinctiveness (advertising, sales, surveys)
    • Add distinctive element (logo, stylization)
    • Modify → suggestive/arbitrary
  4. Document assessment

→ Classified suggestive/arbitrary/fanciful — registrable w/o secondary meaning. Borderline flagged w/ mitigation.

If err: descriptive/generic → don't file → refused. Redesign up spectrum. Significant use history → Section 2(f) claim (US) or Art 7(3) EUTMR (EU).

Step 4: Mark Type

Registration type best protects.

  1. Word mark (standard chars):
    • Protects word regardless font/color/style
    • Broadest — covers any visual
    • No design
    • Brand value in name not logo
  2. Figurative (logo):
    • Protects specific visual
    • Narrower — no word in other styles
    • Required when logo = primary identifier
    • Clear image (JPG/PNG, EUIPO: max 2MB, min 945x945)
  3. Combined (word + logo):
    • Protects specific combination
    • Narrower than word alone
    • Common but suboptimal: logo changes → registration may not cover new
  4. Strategic:
    • Word first (broadest, cost-effective)
    • Separate figurative if logo has standalone value
    • Avoid combined unless budget

→ Clear decision + reasoning. Word default unless logo independent brand value.

If err: unsure name distinctive enough → ask "Would consumers recognize in plain text w/o logo?" Yes → word mark. Logo inseparable → both word + figurative separately.

Step 5: Filing Basis

Legal basis (primarily USPTO).

  1. Use — Section 1(a):
    • Already in interstate commerce (US) or genuine use (EU)
    • Submit specimen showing use (screenshot, packaging, ads)
    • Fastest
  2. Intent to use — Section 1(b):
    • Not yet in use but bona fide intent
    • Statement of Use before registration (fees, deadlines)
    • Secure priority before launch
    • Extensions (up to 36mo total)
  3. Foreign priority — Section 44(d):
    • Claim priority from foreign filing w/in last 6mo
    • Strategy: File EUIPO first (lower, faster), then claim 44(d) priority USPTO
    • US filing same priority date as EU
    • Certified copy of foreign app
  4. Foreign registration — Section 44(e):
    • Based on foreign registration (not just app)
    • No US commerce at filing (but must eventually)
  5. Madrid Protocol — Section 66(a):
    • Designate US through Madrid
    • See Step 8

→ Basis selected + timeline + specimen requirements. EU-first strategy → 6mo priority window calendared.

If err: no use + no foreign pending → Section 1(b) only for USPTO. Factor Statement of Use costs + deadlines. EUIPO → no use at filing, declaration sufficient.

Step 6: EUIPO E-Filing

File EU online.

  1. EUIPO e-filing portal (euipo.europa.eu):
    • Create user account
    • "Fast Track" for pre-approved TMclass (faster exam)
  2. Complete form:
    • Applicant: Name, address, legal form, nationality
    • Representative: Optional EU-based; required non-EU
    • Mark: Word text or upload figurative
    • Goods + services: TMclass terms or custom
    • Filing language: EN/FR/DE/ES/IT (2nd required)
    • Priority claim: Foreign app # + date
  3. Fee summary:
    • 1 class: 850 EUR
    • 2 classes: 900 EUR (+50)
    • 3+: 900 EUR + 150 EUR per additional
    • SME Fund (EUIPOIdeaforIP): 75% rebate
  4. Pay (credit, bank transfer, EUIPO account)
  5. Save receipt w/ app # + filing date

→ Filed w/ confirmation. App # + date recorded. Fast Track → exam typically 1mo.

If err: portal rejects (technical) → screenshot + retry. Goods/services rejected → pre-approved TMclass. Payment fails → draft saved 30d.

Step 7: USPTO Filing

File US federal online.

  1. USPTO TEAS:
    • TEAS Plus ($250/class) or TEAS Standard ($350/class)
    • Plus = pre-approved ID Manual; Standard = free-form
  2. Foreign applicant requirement:
    • Non-US domiciled MUST appoint US-licensed attorney
    • Member good standing US state bar
    • Applies even Madrid Protocol
  3. Complete form:
    • Applicant: Name, address, entity, citizenship/state
    • Attorney: Name, bar, email
    • Mark: Word standard chars or design image
    • Goods + services: ID Manual (Plus) or custom (Standard)
    • Filing basis: 1(a), 1(b), 44(d), 44(e)
    • Specimen (1(a) only): Show mark as used
    • Declaration: Under penalty of perjury
  4. Pay ($250 or $350/class)
  5. Save receipt w/ serial # + filing date

→ Filed w/ serial # assigned. Receipt saved. Exam typ 8-12mo first office action.

If err: TEAS rejects → review errs — common: wrong entity type, missing specimen (1(a)), goods not matching ID Manual (Plus). Foreign applicant no US attorney → rejected.

Step 8: Madrid Protocol

Extend intl via WIPO Madrid.

  1. Prereqs:
    • Base mark (app or registration) in origin office
    • Applicant national/domiciled/real establishment Madrid member
    • Base covers same/narrower goods/services
  2. File through origin (not directly WIPO):
    • EUIPO origin: EUIPO Madrid e-filing
    • USPTO origin: TEAS International Application
  3. Complete Madrid (MM2):
    • Applicant: Match base mark holder exactly
    • Mark: Identical to base
    • Goods + services: From base (narrow OK, not broaden)
    • Designated Contracting Parties: Target countries/regions
    • Language: EN, FR, ES
  4. Fees:
    • Base: 653 CHF (B&W) or 903 CHF (color)
    • Supplementary: 100 CHF per class beyond first
    • Individual: Vary by country (WIPO fee calc)
    • Common: US ~$400+/class, Japan ~$500+/class, China ~$150+/class
  5. Central attack dependency:
    • First 5yr intl registration depends on base
    • Base cancelled → all designations fall
    • After 5yr → each designation indep
    • Strategy: Protect base vigorously dependency period

→ Filed through origin. Countries + fees documented. 5yr dependency risk acknowledged + base protection plan.

If err: origin rejects (mismatch w/ base) → correct + refile. Country refuses → respond through Madrid w/in designated office deadline (typ 12-18mo).

Step 9: Post-Filing Monitoring

Track through exam + respond.

  1. EUIPO:
    • Publication Part A EU Trade Marks Bulletin
    • Opposition period: 3mo (extendable 1mo cooling-off)
    • No opposition → registration auto
    • Opposition defense: file observations w/in 2mo notification
  2. USPTO:
    • Check TSDR regularly
    • Examining attorney: 8-12mo after filing
    • Office actions: 3mo response (extendable once $125)
    • Publication for opposition: 30-day Official Gazette
    • Statement of Use (1(b)): w/in 6mo Notice of Allowance (extendable up to 36mo total, $125/ext)
  3. Madrid:
    • WIPO notifies each office
    • Each exams indep (12-18mo)
    • Provisional refusals → respond through local office
  4. Calendar deadlines:
    • Opposition response
    • Statement of Use (USPTO 1(b))
    • Renewal (10yr EUIPO, 10yr USPTO, 10yr Madrid)
    • USPTO Section 8/71 Declaration of Use: between 5th-6th yr
  5. Monitor third-party filings similar:
    • TMview/TESS watch alerts similar marks in classes
    • Professional watch service for critical brands

→ Deadlines calendared w/ reminders. Status monitored via office systems. Response strategies prepared.

If err: missed deadline fatal — most not extendable. Check revival/reinstatement (USPTO petition to revive for unintentional). EUIPO missed opposition → generally final.

Step 10: Open-Source Trademark Policy

Draft usage policy if mark covers OS project.

  1. Study established:
    • Linux Foundation: Factual references OK; logos restricted to licensees
    • Mozilla: Guidelines distinguishing unmodified distributions from modified
    • Rust Foundation: Broad community use w/ commercial restrictions
    • Apache Software Foundation: Permissive naming w/ endorsement restrictions
  2. Usage categories:
    • Fair use (always): Articles, reviews, comparisons, academic
    • Community/contributor (broadly): User groups, conferences, education, unmodified distributions
    • Commercial (license/restrictions): Products, services, certification/compatibility
    • Prohibited: Implying endorsement, modified versions w/o disclosure, confusing domains
  3. Draft policy doc:
    • Ownership statement
    • What allowed w/o permission
    • What requires written permission
    • How to request (contact, process)
    • Consequences misuse
  4. Place in repo:
    • Common: TRADEMARKS.md, TRADEMARK-POLICY.md, or section in CONTRIBUTING.md
    • Link from README.md + website
  5. Register before publishing:
    • Policy w/o registration unenforceable most cases
    • At min → file app before publishing — "TM" immediate, "(R)" only after

→ Clear fair policy protecting brand + enabling healthy community. Follows OS foundation models + accessible from main docs.

If err: no registration/app → file first (Steps 6-8) before drafting. Unregistered limited enforceability. Community pushback → study Rust Foundation — revised after feedback, good model.

Check

  • Pre-filing conflict checks documented (Step 1)
  • Nice classes w/ pre-approved descriptions (Step 2)
  • Descriptiveness on Abercrombie (Step 3)
  • Mark type w/ reasoning (Step 4)
  • Filing basis + timeline + specimen (Step 5)
  • Filed ≥1 target (Steps 6-8)
  • Receipt saved w/ app # + date
  • Post-filing deadlines calendared (Step 9)
  • Watch alerts configured (Step 9)
  • OS policy drafted if applicable (Step 10)

Traps

  • File w/o screen: Skip screen-trademark → waste fees if conflict. Always screen first.
  • Wrong basis: Claim 1(a) when not in use = fraudulent. Use 1(b) intent-to-use if no launch.
  • Overly broad goods: Claim you don't use/intend → cancellation for non-use (esp EU after 5yr).
  • Miss priority window: 44(d) priority must be claimed w/in 6mo of first filing. Miss → lose earlier date.
  • Foreign attorney req: Non-US applicants at USPTO w/o US attorney → rejected. Hard rule since 2019.
  • Madrid central attack exposure: Rely solely on Madrid w/o understanding 5yr dependency. Base falls → all fall.
  • No monitoring: File + forget. Office actions + opposition deadlines pass → abandoned.
  • Policy before registration: Publish policy w/o ≥app pending → undermines enforceability. File first.

→

  • screen-trademark — Conflict screening preceding this
  • assess-ip-landscape — Broader IP landscape incl trademark mapping
  • search-prior-art — Prior art methodology applicable to distinctiveness
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