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name: wechat-article description: "Write a WeChat Official Account (公众号) article: a headline that earns the open, a digest line, a structure built for reading on a phone, and an ending that drives a share or follow, without clickbait the article does not deliver. Use when asked 帮我写公众号文章, 公众号标题, 推文怎么写, 写一篇公众号推送, or write a WeChat article. Produces three headline options, the digest (摘要), the full article with sub-headings and short paragraphs, cover image guidance, a closing call to action, and a check of claims and sources." version: 1.0.0

WeChat Official Account Article (公众号文章)

A 公众号 article competes in a feed of headlines, and is read on a phone, often in a few minutes. The headline and digest decide the open; short paragraphs and clear sub-headings decide whether the reader finishes; the ending decides whether they share. This skill writes for that path and keeps the headline honest.

Write in Simplified Chinese.

What This Skill Produces

• Three headline options, each a different angle
• The digest (摘要): one line shown under the headline when shared
• The article: opening hook, sub-headed sections, short paragraphs, a strong close
• Cover image guidance: the main cover and the small square version
• A call to action: follow, share, comment or read more
• A claim check: every factual claim and its source

Required Inputs

Ask for these if not provided:

• The topic and the point: what the reader should think or do after reading
• The account and its readers: who follows it, and the usual tone
• Material: notes, data, stories, quotes, with sources
• Length: short (about 1,500 characters) or long (3,000 or more)

Framework

1. Headline: specific and true. Strong shapes: a surprising number, a question the reader has, a clear benefit, a story opening. Keep the main words in the first part, as long headlines are cut in some views.
2. Digest: one sentence, the article's promise, under about 50 characters.
3. Opening: a scene, a question or a striking fact, then why it matters to this reader, within the first screen.
4. Body: three to five sub-headed sections. Paragraphs of two to four lines on a phone. One idea per section. Bold the key sentence of a section sparingly.
5. Close: the takeaway in one or two sentences, then one call to action.
6. Sources: data and quotes cited in the text or at the end.

Output Format

公众号文章：[主题]

标题备选

1. ...
2. ...
3. ...

摘要：...

正文 [开头]

小标题一

...

小标题二

... [结尾与行动号召]

封面建议：主图 ...；方形小图 ...

事实与来源检查 | 说法 | 来源 | 状态 |

Quality Checks

• Every headline matches what the article delivers
• The opening states why it matters within the first screen
• Paragraphs are short enough for a phone
• Every statistic or quote has a source
• There is exactly one main call to action

Anti-Patterns

• 标题党 (clickbait). It raises opens once and loses followers.
• Walls of text. On a phone, a long paragraph is skipped.
• Unsourced statistics.
• Several calls to action competing at the end.

Example Trigger Phrases

• "帮我写一篇公众号文章，主题是年轻人为什么不想换工作。"
• "给这篇推文起几个标题，再写个摘要。"
• "把这些笔记改成一篇 3000 字的公众号长文。"
• "Write a WeChat Official Account article about our product launch."