---

name: coreyhaines-marketing description: | 3 CRO (conversion rate optimization) skills by Corey Haines: optimize post-signup onboarding and activation, improve conversion rates on marketing pages, and optimize signup and trial activation flows. triggers:

• "CRO"
• "conversion optimization"
• "onboarding optimization"
• "signup flow"
• "marketing page conversion"
• "activation rate" das: category: product-pm upstream: "https://github.com/coreyhaines31/marketingskills" version: latest install: false

---

coreyhaines-marketing

Catalogue stub — full package: coreyhaines31/marketingskills

Decision tree

Run this before any conversion rate optimization work:

1. Is a Corey Haines skill already installed? Check: ~/.design-agent-skills/skills/onboarding-cro/SKILL.md exists.

   • Yes → invoke the specific skill by name and proceed
   • No → go to step 2

2. Do you have shell access?

   • Yes → run the install command below, then invoke the skill
   • No → show the install command; in Claude Code, send it as a chat message starting with ! — add -g for global install or omit for project-only

Install command

npx skills add coreyhaines31/marketingskills

Or install individually:

npx skills add coreyhaines31/onboarding-cro
npx skills add coreyhaines31/page-cro
npx skills add coreyhaines31/signup-flow-cro

Invoke after install

• onboarding-cro — "onboarding optimization", "activation rate", "post-signup"
• page-cro — "marketing page conversion", "landing page CRO"
• signup-flow-cro — "signup flow", "trial activation", "signup conversion"

What it does

3 CRO skills targeting the core SaaS conversion funnel: improving post-signup onboarding activation, optimizing marketing page conversion rates, and tightening signup/trial flows. By Corey Haines, founder of Swipefiles.