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name: paid-ads-optimize description: Diagnose wasted paid-ad spend, pacing, and allocation, then propose safe evidence-backed optimizations. Use for waste, negatives, budgets, bid changes, poor CPA or ROAS, underpacing, overspend, or scaling decisions. argument-hint: "<campaign, target CPA/ROAS, or 'find waste'>"

Canonical NotFair workflow

Read ../../paid-ads/paid-ads-optimize/WORKFLOW.md completely, then follow it as the active workflow. Normalize that path from the directory containing this wrapper: the canonical file is <plugin-root>/paid-ads/paid-ads-optimize/WORKFLOW.md, not <plugin-root>/skills/paid-ads-optimize/paid-ads-optimize/SKILL.md. Resolve every relative reference from the canonical file against <plugin-root>/paid-ads/paid-ads-optimize/. If the canonical file cannot be read, stop and report the packaging error; never substitute a similarly named skill from another plugin.